Would you be surprised to learn that only about half of the brands that have switched from Rx-to-OTC in the U.S. in the last 10 years have sales in excess of $100MM today? Join this webinar to examine the top 10 factors for post-launch commercial success based on actual case studies and explore what switch teams should be doing from project onset to maximize marketplace performance.
August 04, 2016 1:00 PM Eastern
1 hour, 30 minutes
CHPA Member Price:
You must be logged in to access CHPA Subscriptions.
To continue, you need to log in to CHPA. If you have any questions about your account please contact us at 1-866-702-3278.
CHPA Member Price:$199.00